Facebook EMEA Employment Brand and Events Lead in London, United Kingdom

Intro:

Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities - we're just getting started.

Summary:

Facebook's mission is to give people the power to build community and bring the world closer together. Through our growing family of apps and services, we're building a different kind of company that helps billions of people around the world connect and share what matters most to them. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to make the world more open and accessible. Connecting the world takes every one of us — and we're just getting started.

Recruiting is a core strategic driver of Facebook’s success. We have a world-class team working together to help drive our ambitions and scale to the next level. We are looking for an Events & Employment Brand Lead in EMEA to continue to bring our employment brand to life through our top of funnel recruiting activities, engagement strategies, and our signature on-site candidate experience. This is a highly strategic and impactful role in Facebook Recruiting.

This role is for a brand and events expert who will lead a team of Brand and Event Managers. This collaborative leader will have impact on key recruiting metrics, and drive our diversity and inclusion employment branding agenda. This person will need to thrive in a fast-paced environment, be data-driven, flexible, and detail-oriented to manage complex projects.

This person will partner with other teams across Facebook: marketing, public relations, communications, HR, design, and business leaders to identify opportunities and solutions to accomplish goals and execute on the brand strategy. The position is located in our London office and reports to our EMEA Recruiting Programs and Operations Lead.

Can you unlock the human and cultural story behind data, challenge assumptions and nurture impactful employment marketing strategies?

Required Skills:

  1. Drive strategy and execution of EMEA employment brand content, channel strategy & event presence to meet short and long term business goals

  2. Lead, coach and develop the employment brand and events team

  3. Leverage data and user research to track and evaluate brand, campaign and event performance and develop insight-based recommendations for action to deliver effective targeted campaigns, brand touch points, and event experiences

  4. Consistently uncover new opportunities to elevate the brand by conducting research studies, lead competitor reviews, understand industry best practices and nurture partnerships

  5. Manage, own and track budgets to maximise ROI and achieve financial plans

  6. Capture and bring to life powerful human insights

  7. Drive a strategic inclusive approach to attract and engage with diverse candidates

  8. Identify and build partnership with internal and external diverse communities

  9. Deliver clear and compelling presentations of strategies and ideas to senior stakeholders

Minimum Qualifications:

  1. Significant experience as a brand leader or strategist at a creative agency, or relevant brand based team in industry.

  2. Experience leading and managing a team

  3. Proven track record developing core messaging, positioning, and value proposition materials

  4. BA/BS degree Marketing or related field or equivalent practical experience

  5. Outstanding communication skills

  6. Exceptional organizational skills with a great attention to detail

  7. Self-starter, ability to thrive in a fast paced, start-up environment

  8. Strong presentation skills and command of an audience

Industry: Internet