Facebook Marketing Product Partnerships Manager, Creative Partners in Menlo Park, California
Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities - we're just getting started.
The Facebook Marketing Partner Program manages the ecosystem of companies that provides tools and services to maximize the performance of Facebook marketing for its clients. The diverse ecosystem spans 55 countries and ranges from top global agencies to startup tech companies in developing markets, and works as an integral aspect of Facebook's multi-billion-dollar global advertising business.
We are looking for a Marketing Product Partnerships Manager to join our team to develop and evolve creative partner programs, which enable businesses to access quality creative at scale. Creative is one of the biggest drivers of sales lift in digital campaigns, but it’s challenging for businesses to develop mobile first creative. Our team has established and grown an ecosystem of creative partners to enable end client success through their solutions and services. This role will focus on developing and managing end to end creative programs that drive discovery and adoption of partners at scale.
You will be asked to think through end-to-end program development, testing, launch and optimization, including shaping training, managing program tech builds, and developing partner benefits that are systematically offered to accelerate the success of both the partners and their end clients. In addition, you will lead a cross-functional effort within Facebook that includes working closely with our product, marketing, sales, partner management, measurement, creative and data science teams.
You will make an impact on a global scale working with a team that solves big problems for Facebook's partner ecosystem. To be successful in the role, you will be a well-rounded 'business athlete' - an analytical problem solver, who understands the creative and marketing landscape, as well as a dynamic leader in complex cross-functional environments and with partners. This position is located in our Menlo Park headquarters with required travel.
Partner with Program Management, Partner Management, and GMS Leadership to operationalize the team's strategy and decisions through maintaining accurate priorities, resource allocations, and holding self and teams accountable
Project manage cross-functional initiatives, drive successful programs, launches and communications plus materials (including posts and best practices) with partners globally (e.g., set a plan, deadlines, and ensure timely deliverables)
Identify new creative capabilities, market needs, and influence partners to develop such products, as well as support new initiatives by Product, Creative and Sales teams
Responsible for successful establishment and continued improvement of creative programs, from ideation to prototype to global scaling and optimization efforts
Own internal progress reporting with internal and external partners and proactively communicate status to Partnerships leadership
Build the testing framework to measure success of program management and partner management aspects of the program, redefine new metrics as needed
8+ years of experience in program management, product marketing, business development or business strategy
Problem solving and analysis experience with experience solving business problems, individually or in a group setting
Experience learning and shifting priorities while maintaining organization and control Interpersonal experience
Knowledge of organizational dynamics, operating experience with cross-functional organizations
Experience in digital marketing space
Advanced degree such as an MBA
Experience working with or in support of diverse communities
Equal Opportunity: Facebook is proud to be an Equal Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Facebook is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at firstname.lastname@example.org.